Laura Saez Ortuño
Teaching imparted
EMPRESA
(Bachelor's degree) -
Ingeniería Informática -
Universidad de Barcelona.
Empresa
(Bachelor's degree) -
Ingeniería Informática -
Universidad de Barcelona.
Empresa
(Bachelor's degree) -
Ingeniería Informática -
Universidad de Barcelona.
Academic training
Economia
. Universitat de Barcelona
. (Diploma / Degree / Activities)
formació de professorat
. Universidad Alfonso X El sabio
. (Official Master)
Postgrau Marketing Estratègic i Operatiu
. Universitat Politècnica de Catalunya
. (Specialized Training)
Journal Publications
Sáez-Ortuño, L.; Forgas-Coll, S.; Huertas-Garcia, R.; Sánchez-García, J. (2023).
Online cheaters: Profiles and motivations of internet users who falsify their data online.
Journal of Innovation & Knowledge, 8(2), p. 100349
. Institutional Repository
. ISSN: 2530-7614
Sáez-Ortuño, L.; Forgas-Coll, S.; Huertas-Garcia, R.; Sánchez-García, J. (2023).
What's on the horizon? A bibliometric analysis of personal data collection methods on social networks.
Journal of Business Research, 158(113702), pp. 1 - 12
. Institutional Repository
. ISSN: 0148-2963
Sáez-Ortuño, L.; Huertas-Garcia, R.; Forgas-Coll, S.; Puertas-Prats, E. (2023).
How can entrepreneurs improve digital market segmentation? A comparative analysis of supervised and unsupervised learning algorithms.
International Entrepreneurship and Management Journal, 19, pp. 1893 - 1920
. Institutional Repository
. ISSN: 1554-7191
Sáez‐Ortuño, L. ; Forgas‐Coll, S. ; Huertas‐Garcia, R. ; Puertas‐Prats, E. (2024).
Chasing spammers: Using the Internet protocol address fordetection.
Psychology & Marketing, 41(6), pp. 1363 - 1382
. https://doi.org/10.1002/mar.21985
. ISSN: 0742-6046
